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In today’s online environment it is possible to monitor almost every aspect of digital marketing.
Often this is more data than you can usefully use.
Receptional take the hassle out of analytics by extracting simple, actionable information that will help improve your bottom line. We call it a Measurement Plan.
Analytics, when used well, can keep you one step ahead of your competitors. Before agreeing the goals and metrics you want to track we’ll want to understand your business and its online environment.
Analytics is at the heart of everything we do: all of our consultants are Google Analytics qualified.
We can set up conversion funnels to monitor customer engagement, and create attribution models to let you know how your marketing is performing. You’ll know who’s visiting your site, where from, and how much they’re engaging.
We are Google Analytics qualified
How can Analytics help?
Our first step is to understand your business and its environment. We’ll identify your marketing objectives so we can agree which metrics to track.
Monitor Customer Engagement
We’ll set up an attribution model that will help you increase the revenue you generate from each pound you spend.
Reduce Abandonment Rates
Using conversion funnels, we’ll help plot your customer journey, so you can see where your marketing activities are weakest.
Optimise Your Conversion Rate
We will set up your analytics software so you’re able to identifying your best customers – and focus your marketing towards high-value segments of your audience.
“The work that Receptional have undertaken for us … has helped to increase traffic by 140% and enquiries by over 400% over the past 12 months.”
Marketing Manager, Sydney Mitchell Solicitors
“Receptional helped us plan a site that not only looked good, but also attracted the traffic we wanted, from the correct countries.”
Digital Marketing Manager, NQA
Want to know more?
We are passionate about digital marketing and have been for over 15 years. If you’d like to know more about how Receptional can help create a Measurement Plan that’s tailored to your business, just get in touch.