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Google+ is still in the field trial stage, however many millions of people have already created an account through receiving invitations from fellow friends, colleagues, etc. So we thought that we would compile a list of 40 posts that stood out to us. These come from a variety of different websites, authors and even some Google employees. There are 4 different categories within our list but they will all help you to improve your usage and get the best out of Google+ both on a personal level and for the purposes of Internet Marketing.

 

These posts analyse the social networks and compare the existing ones to Google+ looking at whether it is a better social network than the others, the same or not as good. Some of the categories analysed include usability, uniqueness and adoption rates.

1: 9 Reasons to Switch from Facebook to Google+

By Mark Sullivan on PC World India. 2nd July. Mark carries out a comparison of Facebook and Google+ and concludes there are many reasons why Google+ is better than Facebook.

 

2: Today on Google- booming, adoption, suspension, info, spam-blocking

By Greg Finn on Search Engine Land, 12th July. This is a combination of articles about Google+ looking at the adoption rates, comparisons to other social networks and how to avoid spam on Google+.

 

3: Google+ vs. Twitter a personal view 

By Danny Sullivan on Search Engine Land, 11th July. Danny takes a personal view of Google and what will be seen as one of their main rivals, Twitter. 

 

4: Google- If and then implications for Twitter and Tumblr

By John Battelle on Battelle Media, 14th July. Once again this post looks at what is going to happen to other social networking sites in this case Twitter and Tumblr.   

 

Whereas, these links help you to understand Google+ better and learn about its features and how they work. There is a collection of videos, posts by some industry experts and some news articles.

 

5: Google+ has Circles, Sparks and Hangouts — but will it nab Facebook users?

By Losangelestimes on Youtube, 2nd July. This is a video highlighting some of the key features Google+ has and looking at whether it is better than Facebook.  

 

6: This post is taken straight from Matt Cutt’s Google+ posts’ so is shown below:

A few Google+ tips:
– You can click on profile pictures to rotate through them. Nice find by +MG Siegler on that one.
– In the stream, you can click ‘j’ to navigate down to the next item or ‘k’ to navigate up. I think it’s the same keys that Gmail uses, which is probably in turn because +Paul Buchheit uses vi and created Gmail. :)
– If you’re sharing a post with a small circle of people, you can prevent resharing. Click the arrow at the top-right of the post and choose "Disable reshare."
– If you’re looking for more fun things in your stream, the "Incoming" stream is stuff from people who are sharing with you, but who you haven’t added to a circle.
– One great one from +Frederic Lardinois is that "there is some basic text formatting, too: (*)bold(*), (_)italics(_) and (-)strike-through(-) are the ones I’ve noticed so far."

Matt Cutts

 

7: Google+ Guide Tips for Newbies

By Craig Kanalley on Huffington Post, 14th July. This is a helpful article addressing some key features of Google+ and how to use them.

 

8: Google+ Demo

By Google. An interactive tutorial about Google+’s key aspects. 

 

9: Start Google+

By Chris Brogan on Chris Brogan.com, on 11th July. A general step by step process of what you should do when you have just joined Google+.

 

10: How to Opt Out Off and Manage the Most Important Google+ Settings

By Suzanne Vara on Kherize, 12th July. An article showing you how best to select settings on Google+.

 

11: The Google+ project: Huddle

By Google on Youtube on 26th June. A video explaining how Google+’s “Huddle” works.

 

12: The Google+ Cheat Sheet- Mashable

By Ben Parr on 13th July. An article giving you some of the common syntax, hot keys and tips you need to know to use Google+ like a pro.

 

13: What is Google+ Really All About?

By Bas van den Beld on State of Search on 12th July. Bas van den Beld gives his view about what the purpose of Google+ is.

 

14: Find People on Google+

This is a website that helps you to easily find people on Google+ by narrowing your search into different categories.

 

15: A Google+ Wiki

By Google. This is a collection of information all about Google+ written by various people in order to help you use Google+ in the best way.

 

16: Google+ for Mobiles

By Dixon Jones on Receptional on 30th June. This is a blog post from an internet marketing company called Receptional about how to work Google+ on a mobile.

 

17: Google+ Tutorials

By John Jantsch on Storify on 11th July. This is a combination of different tutorials about Google+ looking at many different aspects of it.

 

18: Address Book Uploader coming to Google+   

By Rohit Khare on Youtube on 12th July. This is a video showing a way of being able to import your contacts into Google+.

 

These posts are about how Google+ can be best utilised for SEO marketing, blog marketing and just general business marketing online.

 

19: Google+, Businesses and Beyond

By Christian Oestlien on Youtube on 6th July. This post by Christian is about how Google+ will work for businesses.

 

20: This post is taken straight from Rand Fishkin’s Google+ posts’ so is shown below:

Good news on the test front (http://t.co/SJwYDvI) is that no leaking appears to have happened (tweets/FB shares/links/etc). Bad news is that it’s ranking slightly lower after getting 150+ shares and +1s (http://t.co/RYMYW8u). Given the results of yesterday’s testing and this, I’d say we might reasonably conclude that for now:

#1 – We should do more tests. This is a pretty small sample size.
#2 – Google+ is almost certainly being used for URL discovery (so posting things here to help get them crawled and indexed quickly is likely a smart idea so long as they’re useful/relevant to your circles)
#3 – Google+ probably doesn’t boost rankings on its own (unlike Twitter, which seems to).

Rand Fishkin

 

21: The First Campaign Ever on Google+

By Meiran Pachman on Youtube on 4th July. This is a video showing how a company created the first campaign for Google+.

 

22: Measure your +1 Metrics in Webmastertools and Analytics

By Bas van den Beld on State Of Search on 30th June. This is an article explaining how to measure your Google+ metrics in Webmastertools and Analytics. 

 

23: You know What to Do

By Chris Brogan on Chris Brogan.com on 12th July. This is a blog post from Chris detailing how to write a good blog post.    

 

24: Blog Business Webinar

By Chris Brogan on Chris Brogan.com on 8th July. A webinar done by Chris Brogan about how to write blog posts related to your business in question.

 

25: The Periodic Table Of SEO Ranking Factors

By Search Engine Land. Like the Periodic Table of Elements, this is SEO’s version about essential ranking factors.

 

26: Big Business Blogging 

By Lee Odden on Top Rank Blog on 12th July. A blog post about how big businesses blog. 

 

27: Marketers Break Free, Digital Content Trap 

By Bob Knorpp on Adage on 5th July. An article about how you need other aspects for good SEO not just good content alone.

 

28: Essential but Often Ignored Linkbuilding Guidelines

By Christina Jones on Blue Glass on 12th July. A post highlighting some good rules when carrying out link building strategies.

 

29: How to Build an Audience on the Internet- The Kevin Rose School vs. The Fred Wilson School

By  Tom Anderson on Tech Crunch on 11th July. Tom looks at two different approaches about how best to build an audience on the internet.

 

30: Why aren’t the Google Toolbar PageRank Values Updated More Often?

By Matt Cutts on Youtube on 25th May. A video explaining why the Google Toolbar PageRank values are not updated that often.

 

31: Reporting in Google Webmastertools

By Dan Rodney on Analytics Blogspot on 29th June. An article looking at how reporting works in Google Webmastertools.

 

32: Did you Know How to Track and Report on Google+ with Raven?

By Taylor Pratt on Raven on 12th July. A post from an internet marketing company highlighting how to track and report on Google+ using Raven.

 

33: Usability Boost for Google+

By Google. This is an add on for Google+, currently it only works with Google Chrome but they are making it compatible with other browsers as well.

 

34: Screen Shots Of Google Analytics SEO Reports

By Barry Schwartz on Search Engine Roundtable on 30th June. An article about Google Analytics with images illustrating some of Google Analytics best features.

 

35: Google+ Impact on SEO

By John Paul Titlow on Read Write Web on 13th July. A post about how John thinks that Google+ will impact on the future of SEO.

 

36: Google Display Network: Announcing Changes to Campaign Settings

By Andrew Truong on Adwords Blogspot on 12th July. An article about a recent update in the Google Display Network campaign settings.

 

37: This post is taken straight from Chris Brogan’s Google+ posts so is shown below:

For two days running, Google+ is now the #1 referrer to my site. You wonder why +Danny Sullivan and +Rand Fishkin and +Lee Odden and others are camped out here learning? I know why. :)

Description: https://lh5.googleusercontent.com/-m6_S9SrCWMs/Th3gGNEH0pI/AAAAAAAAB4U/Iu1nIAL2nRg/w301/stats2.jpg

By Chris Brogan on 13th July.   

 

38: How to Transfer your Facebook Friends to Google+ all at once

By Household Hacker on Youtube on 7th July. A video showing how to move your Facebook friends to Google+ in one go.

 

These ones do not fall into a particular category but are still relevant and worth a read if you have the time.

 

39: Top SEO Professionals to Follow on Google+

By Travis Wright on Mobile Local Social on 10th July. This is a list populated by Travis as well as others giving their view about which SEO professionals to follow on Google+.

 

40: What will Google+ Google Places Equal?

By Andrew Shotland on Search Engine Land on 11th July. An analysis about how Google+ will work with Google Places.

 

If you’re an unlucky person that hasn’t yet been given an invitation by someone for Google+, then we can help.  Receptional has some more invitations to give away. So if you would like to get ahead of the crowd, give Marc Rigby a call on 01525 715520 or drop him a note at mrigby@receptional.com and we will get you set up.