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Since joining Receptional in 2012 Hootsuite Certified, 'Social Sarah' has rapidly expanded the social media department to a thriving and integral part of Receptional's digital marketing services. She specialises in social media strategy and training. Sarah is also Editor for the Award Winning Blog, State of Digital. She was shortlisted in UK Search Awards 2013 and EU Search Awards 2013 for her work with Client, Majestic SEO, and was Sendible's Social Media Expert of the Month July 2013. Sarah will shortly be taking her Google Analytics exam. In her spare time, Sarah likes to watch Welsh rugby, cuddle cats and walk up mountains.

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Read posts by Sarah Bradley

Jan

15th

Twitter ‘Favourites’ are the new Facebook ‘Likes’

You’re my Fave Tweeter!  ’Favouriting’ has often been my way of letting people know that I like their tweets, they aren’t half bad and I can’t give them the justice they deserve by RT’ing them to my followers. It has also been a way of grabbing a tweet I thought interesting and best kept for...

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Jan

7th

Federal Trade Commission cease Google Investigation

Microsoft unhappy at FTC’s Decision… Google’s search engine results rank based on ever-changing requirements. We need only look at the Panda and Penguin penalties for an example of Google’s search regulation and new-world approach to SEO. Their ‘monopoly’ and Google product favouring is surely a natural result of the fact that these are Google products...

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Posted by 2 Comments News
Jan

2nd

Facebook Exchange makes Intent Data Deal with Chango

Facebook Exchange & Chango, a Partnership made in heaven… Facebook Exchange (FBX) has created a partnership with the search retargeting company, Chango that will totally change the landscape of their advertising. Chango, a 300 million search profile-strong company (with some information collated from Google results) will provide Facebook with stronger and more ‘useful’ data relating...

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Dec

21st

Receptional Achieve Re-Inclusion for Major Retail Client using Google Disavow Tool

Receptional have done the seemingly impossible After the Google Penguin penalties hit thousands of websites due to their backlink profiles, we started working with a leading retailer who got hit with the penalty and were struggling with the implications of their reduced rankings.  Our first mission: To Get them Re-Included. Receptional jumped straight into the...

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Dec

20th

Unsurprising Instagram Policy Changes

A Social Irony You cannot have escaped the massive backlash following Instagram’s policy changes meaning users will effectively allow Instagram to copy photos uploaded through their software for advertising, market research and targeted re-marketing and marketing campaigns. While the press is buzzing this morning about an ‘Instagram U-Turn’ it is important to note that that...

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Nov

27th

International Search Summit London 2012

International Search Summit 2012 – London Despite the typically British downpour, the International Search Summit went along swimmingly (excuse the water pun). Hosted in the gorgeous Business Design Centre in Islington, the conference was jam-packed full of experts in SEO, Link & Social. A big Hello! The day kicked off with a Welcome from Andy...

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Posted by 2 Comments News
Nov

21st

A Measurable Social Media Campaign

Hooray for stats! When I first got into social media – the return was all very speculative. No one had really found a decent way to feedback to customers about how it was actually benefiting them. It’s all very well and good telling clients that a brilliant social campaign allows you to reach your customers...

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Nov

6th

4 Steps to Building your Personal Brand on Social Media

The thing about Social Media is it’s personal. However, many of us have professional and personal accounts and believe that the two shouldn’t mix… But, if Social Media is social – then your customers will want to know the people behind the brand just as much as they will want to know what it is...

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Nov

1st

Receptional Shortlisted in the UK Search Awards 2012

The day has dawned! Receptional will be attending the UK Search Awards at Emirates Stadium, London this evening to, hopefully, pick up an award. We have been shortlisted for the Best Use of Search in Retail alongside some cracking agencies. Head SEO Nick, SEO Syed, Link Builder Barrie, Social Sarah (that’s me!) and Dixon Jones...

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Oct

26th

Happy 13th Birthday Receptional

You can’t have missed us Tweeting about how excited we are that Receptional has now turned into a teenager. Receptional has been a Digital Marketing Agency since 1999, founded by Dixon Jones and David Smith. Since its formative years, Receptional has grown to include many aspects essential to the Digital Marketing mix for today’s consumers...

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