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Analytics Qualified. Syed has over 10 years’ online experience, of which the past six years has been spent in search. Syed has a wealth of digital knowledge across retail and ecommerce, professional services, and B2B markets.

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Read posts by Syed Shehzad

Feb

27th

14 Essential Tips for a Profitable Ecommerce Website

According to a 2013 report by the ONS (Office for National Statistics): “72% of UK adults bought goods or services online” With more and more shoppers turning to online stores, businesses around the world now rely on their websites to bring in a large chunk of their total revenue. I’m not going to try to...

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Posted by 0 Comments Ecommerce, SEO
Jan

6th

Receptional’s Digital Marketing Tips For 2014

Hello and and a big Happy New Year! I hope you’ve had a great start to 2014. Here at Receptional HQ, we want to make sure your digital performance is at its very best for 2014. In this 4-minute video, we’ve put together our top tips for social media, content marketing, SEO (Search Engine Optimization), PPC...

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Nov

6th

Is your website relevant?

This is the third and final part of the SEO audit checklist series. In my previous two articles, I compiled an SEO checklist for accessibility and an SEO website usability guide. In this article, I will talk about how to optomise your website in terms of relevancy. What is relevancy? Google and other major search...

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Posted by 0 Comments SEO
Aug

21st

SEO Checklist for website usability

In my previous article I provided a 24-point SEO checklist to improve your website’s accessibility. Today, I’ll be looking at website usability. I want to help you create the best possible experience for your visitors (as well as improve your search rankings). Why is usability important? For your potential customer Your website tells a story. It represents...

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Posted by 2 Comments SEO
Jun

18th

24 point SEO Checklist to Improve Website Accessibility

Having worked in the SEO industry for several years, it’s safe to say I’ve conducted my fair share of SEO audits for clients’ websites. From small websites with fewer than a hundred pages to blue-chip organisations’ websites with several thousand pages, I’ve seen it all – and remained a “white hat” SEO all the way!...

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Posted by 4 Comments SEO
Nov

19th

Site Performance no longer supported by Google Webmaster Tools

  From time to time Google introduces new features in Webmaster Tools in order to enhance its’ services, similarly they remove any features that they think are not worth having.  Early this year in April 2012 Google announced that there will be a round of spring cleaning process within their Webmaster Tools and they will be removing...

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Posted by 2 Comments News
Oct

17th

Is Google Disavow Links Tool the only solution to low Ranking website?

I hear webmasters around the world jumping up and down with joy, thanking Google for listening to them and finally announcing its new Disavow Links Tool yesterday (16th Oct 2012). Webmasters are hoping that this shiny new tool from Google will help them recover their low ranking or banned websites from any penguin penalty, as...

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Oct

12th

Facebook Want Button eagerly awaited by e-retailers

Since Facebook’s Initial Public Offering (IPO), the continued diminution of share prices have raised many concerns amongst investors, and the social network giant has come under immense pressure to keep them happy. In a continued effort to entice advertisers, growing its revenue stream and sustaining share prices, Facebook has recently announced that they are testing...

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Aug

22nd

5 great and engaging content ideas for companies in Boring niche

As an SEO consultant I experience many challenges every day, and one of the questions I face time and time again from clients in the less exiting sectors is:  ”How do we create interesting and engaging, yet brand-orientated content?” They truly believe that just because their business is of a boring nature, their website design...

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