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Analytics Qualified. Zoe-Lee is responsible for creating Receptional’s content strategies. Zoe-Lee’s work has encompassed everything from performing keyword research to re-writing a niche company’s entire website copy. She has created successful content marketing plans for clients from a variety of industries.

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Read posts by Zoe-Lee Skelton

Jan

24th

Distilled Event: Navigating the Search Landscape 2013

This was my first ever ‘techy’ event as an emerging SEO content writer. I’ve been told that my role is ‘the future of internet marketing’, an opinion echoed at Distilled’s event last night, so no pressure then, none what-so-ever. I only ask that those who are technologically endowed bear with me as I attempt to...

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Jan

14th

Tumblr taps into its large audience: is this the next step in creative, social advertising?

Refreshingly Subtle Advertising I love Tumblr; I’ve been a happy blogger for the past two years. I was initially attracted to the blogging medium because I could gain access to some incredible artists and designers that I wouldn’t usually be able to track down on the internet. It also didn’t escape my notice that Tumblr...

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