Google Adwords have added four new features to the Opportunities tab to help users optimise their accounts.
First Page CPC Ideas
First Page CPC Ideas aids you in adjusting your bid so your ads are more likely to appear on the first page of search results.
More statistics for Keywords
In addition to estimated monthly searches for each keyword, Google is now providing estimated impressions, clicks and cost whenever possible.
Bid Ideas for Ad Groups
Bids ideas are now located at ad group level in additional to keyword level as previously located.
Option to Export Ideas
With a simple click of a button… or two you can now ‘Export all ideas to .csv”.