Blogs

Welcome the Apple iPad!

Apple Co founder Steve Jobs unveils the new iPad which is set to revolutionise the mobile and notebook market which is currently dominated by his own products, Mackbook Air and the iPhone.

Trending Topic: Twitter Local Trends

This week Twitter has rolled out a new option to locate trending topics by location.

Improving The Quality Of Yahoo Pay Per Click Campaigns

Over the past couple of days I have been analysing the impact that blocking certain Yahoo partners from the Yahoo Network has had on my client campaigns and it certainly looks as though the quality

70% of Journalists Use Social Media

Today I found a recent survey from late last year done by

How Many Backlinks Do You Need?

How Many Backlinks Do You Need?It's quite obvious to most people how important links are to your website. But how many is enough?

Google Considering Withdrawal from China

Google's official blog was updated with a controversial article last night, detailing recent hacks on

Changing your Twitter handle

Recently, Microsoft beat Google to the announcement that they had made a deal with Twitter to incorporate live search result into the SERPS.

Opinion: Google Personalised Search

Google's newly launched personalised search has attracted little fanfare outside the SEO community, however it

Internet Marketing Interview With Our Very Own Dixon Jones

Receptional's very own Dixon Jones was Interviewed while speaking at Pubcon in Vegas recently.

Site Performance & Page Speed Report in Google Webmaster Tools

Following Google's recent announcement that they will evaluate site/page

How to Rank in Google Using Boilerplate/Placeholder Text

"Boilerplate" text is repeated generic text of the kind that search engines understandably don't like. Obvious examples are copyright statements and "placeholder" text on in-development pages. But can you rank pages that contain purely this type of unhelpful text?

Bing & News Corp. – Search Engine Exclusivity

What happens when two of the world's largest corporate powerhouses get together to take on Google, free content and change the whole way content is potentially distributed online?

Twitter drops bit.ly

***Please read Edit beneath original article***

Use Social Media to improve Customer Service

While Dell are living on a reputation of “Making $3,000,000 from Twitter” whic

Google testing breadcrumb navigation in SERPS

(Via WebmasterWorld) Google are currently running a limited-user test on a new SERP feature - instead of the result URL displayed in g

LinkedIn Add NoFollow Tag, YouTube Remove It

It has been commonplace for big social networking sites to add nofollow tags to users profile links over time and now LinkedIn has gone the same way by adding a nofollow tag to the links you are al

Pubcon Link Panel Presentation Slides

Pubcon in Las Vegas was a huge conference given the economic climate and was a blast!

Guardian Advertising Summit 2009 - Highlights

It's been a couple of busy days since the conference but I really wanted to tell you all about the

International Search Summit November 2009

The annual International Search Summit is nearly on us again. The event is now in its 4th year and the summit promises to be bigger and better than ever before. On November 19th the leading lights, and in many instances the founding fathers, of the SEO industry convene to discuss a broad range of search engine related topics.

Google can't locate its own sites in 61% of cases

Via SERoundtable I got a heads up on something going wrong with Google results for its own sites. If you search (for instance) for Google Ireland, you'll actually get google.nz (Google New Zealand) as the top result. I tested 162 regional Google sites for their ranking and, shockingly, in 61% of cases Google was unable to return the correct regional site in its own results.

SEO is evil. Again.

There's a pervading theme in some sections of the web development community to slate SEO, and every 6-12 months, there's a flood of blog posts on the matter. So what's all the fuss about?

SEO bookmarklet: bypass Google's query expansion

Most SEOs and many casual searchers will have noticed something Google do when you search, often called query expansion or query rewriting. At its best, this is a useful feature that overcomes poorly contructed or ambiguous search queries. At worst it is a major annoyance, returning imprecise and irrelevant results for well-crafted and precise search keywords.

Link building presentation @A4U

Thank you to everyone that gave me such a very warm welcome during my presentation on

Trending Topics On Twitter Explained

I came across another interesting update to twitter trending today as I was searching the top trending topics to see what people are talking about on twitter.  

Dixon Jones Live Panel at A4UExpo London 2009

The first day of the 2 day A4UExpo event in London starting off on the 13th of October at the ExCeL Centre London is kicking

When On-Page SEO Goes Wrong: Auto Trader

My colleague, Nick Andrews pointed out to me that one of the largest sites in the UK car industry recently updated its design - Auto Trader. Of course, being an SEO type, I couldn't help but cast a professional eye over it, to see how well they'd incorporated search optimisation techniques. A new design or development should be the perfect opportunity to embed best practice SEO, and gain additional traffic as well as improving user experience. I say should, because it seems to have gone horribly wrong on the on-page side in this instance.

Link Building Myths

While link building is an important part of any website, there are plenty of myths and misconceptions when it comes to what works and what doesn't.

Display bug in Google sitelinks?

At the moment, I'm seeing some strange quirks in Google's sitelinks display, most noticeably, odd replacement of English characters with (at a guess) Japanese characters, e.g.

Up Coming - Guardian Media's 'Changing Advertising Summit' 2009

Here at Receptional we like to keep up to date and current with all the recent news, information and networking opportunities in the field of digital and Internet Marketing.
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