We received an email today from a business intelligence company, which I quote below:
Your company and 249 others are delivering exceptional performances, despite the challenges currently facing the UK Internet Services market. Yet in identical market conditions, a new industry report reveals how 138 companies are rated as danger and struggling to survive.
The Plimsoll Analysis- Internet Services analyses each of the 658 companies in your industry, including Receptional Ltd, giving you unparalleled insight into your key competitors. Each company is assessed using the latest financial information available, bringing your knowledge of the marketplace completely up to date.
Additional findings from the report include:
* Your company is rated as one of the 249 exceptional performers in the industry
* 148 companies have returned healthy profit margins despite tough market conditions
* 252 companies are rated as Danger and operating under severe financial pressure
* 16 companies with directors nearing retirement age could be the focus of acquisition activity
Each company in the report is analysed, valued and rated on their financial performance using the most up-to-date information available. The report also includes over 50 pages of market analysis charting trends in the industry over the last ten years and ranking the best performing companies.
We don't need the report, because we have already got several means at our disposal to analyse competitors (although we didn't know we had 658 of them and now we do, we are pretty sure we best keep our eyes on the road. However, if you want to see the report, The Plimsoll Analysis- Internet Services is available in PDF version, usually priced £350+VAT.