YouTube users to profit from Google

Users of Google's YouTube website could be set to get a share of the advertising revenue from the videos they upload.

Under the move, set to be rolled in a few months, a number of short advertisements will be shown ahead of the actual video consumers wish to see.

The size of any payments is yet to be decided, however only those who own the full copyright of the video they are posting to YouTube will receive any revenue.

The move is the latest in a series of attempts by Google to expand its advertising remit.

Last week, the search engine firm announced it was to display online advertising for websites run by music labels Sony BMG and Warner Music Group.

Using its AdSense system, advertisements would be charged on a cost-per-thousand impressions model.

Google is also reported to be looking to buy out computer game advertising firm Adscape.

Last week, the BBC announced it was in talks with the search engine giant about making content from its Worldwide service available to watch via YouTube.

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