Google makes search command changes

Google has announced consumers are set to have a full list of indexed searches when using its site: command.

Writing on Google's Webmaster Central blog, Vanessa Fox claimed the move will help users find keywords and pages within a specific website or domain name, when entering terms such as "site:gov.uk" into the search engine.

She claimed: "Historically, Google has avoided showing pages that appear to be duplicate (e.g. pages with the same title and description) in search results.

"However, with a site: command, searchers are likely looking for a full list of results from that site, so we are making a change to do that.

She claimed that although the move is a "display issue only and doesn't in any way affect search rankings", as users are able to find the specific pages they want faster, internet advertisers could be able to take advantage of this through the use of organic keyword marketing.

Last week, Google announced new features of its AdWords 3.0 software may help online marketers target their intended audiences by specifying which websites their advertisements can appear on.

Back 05.03.2007.