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Blogs

Blogs are a type of website used by individuals or companies for posting entries around any given subject. They are usually displayed in chronological order and usually contain links to sites or comments related to the subject being discussed. They can be used as personal diaries or as forums for discussing related subjects; with regular entries of commentary, descriptions of events, or other material such as graphics or video. These can be written by anyone and can gain massive followings online, e.g. Huffington Post had 8.9 million unique visitors in February, 2009.

How big can Social Media get?

Search engine optimisation companies often talk about the importance of good, unique content for search engines. This is also especially true for social media campaigns too.

Tue, 09/06/2009 - 11:38 — Dixon Jones

Design is not all about look and feel

You can be forgiven for not noticing that Receptional's website changed yesterday. It uses the same look and feel and the same content.

Thu, 04/06/2009 - 13:53 — Dixon Jones

In the Recession, how is online social marketing going to help you?

The current worldwide recession is undoubtedly having an adverse effect on marketing budgets and advertising spends for companies of all sizes, with many making substantial cuts a

Wed, 03/06/2009 - 14:08 — Stuart Crowder

Online marketing in a changing economic climate

With banks being propped up with money, the amounts of which would support entire 3rd world countries for decades, it is a bit of an understatement to say we are living in uncertain ti

Thu, 18/12/2008 - 11:15 — Matt Paines

Google dispels dynamic URL myth

For years, for the purposes of SEO, webmasters have had to compensate for the search engines' inability to index dynamic (database driven

Thu, 06/11/2008 - 11:30 — Matt Paines

Matt Loughlin takes 4 hours to get to number 2 on Google

Receptional ran a search engine optimisation seminar for its new team members yesterday and

Tue, 09/09/2008 - 10:15 — Anonymous

Is there room for branding in search marketing?

One of the first things I learned when I started working in online marketing, is that there are two very different camps in the advertising/marketing world.

Thu, 10/07/2008 - 10:15 — Shimrit Elisar

Sub-domains or sub-folders and SEO?

The URL structure of your site is something you should be putting some thought into. It shouldn't necessarily be a reflection of the way your site is physically laid out (i.e.

Thu, 19/06/2008 - 10:30 — Shimrit Elisar

Getting people to link to you is not as easy as it used to be

As the owner of a niche blog, I occasionally find myself at the receiving end of link request emails.

Thu, 05/06/2008 - 10:15 — Shimrit Elisar

Will new regulations spell the end of grey hat SEO?

This month will see the introduction of new UK regulations: the Consumer Protection From Unfair Trading Regul

Tue, 20/05/2008 - 10:30 — Shimrit Elisar

Are You Connecting With Customers In Your Community?

When we were asking customers what they wanted to see from a new PPC engine like Microsoft adCenter back in 2005, one of the overwhelming themes for di

Thu, 27/03/2008 - 11:15 — Anonymous

Landing pages, landing sales

Writing in this blog last year, Matt Paines talked about the need for one's online marketing strategy to be more conversio

Tue, 11/03/2008 - 10:30 — Matt Paines

SES Discount Code

As Dixon Jones fromReceptional will be speaking at Search Engine Strategies in London on the 19t

Mon, 28/01/2008 - 10:30 — Anonymous

Microsoft PPC Research Uncovers Suprising Misconceptions Amongst Small Business Managers

Mel Carson is the Community Manager for Microsoft adCenter in Europe.

Thu, 29/11/2007 - 10:30 — Mel Carson

Mel Carson Biography

Mel Carson - adCenter Community Manager - Europe Mel joined Microsoft the day the French adCenter pilot started back in the Summer of 2005.

Mon, 26/11/2007 - 17:50 — Anonymous

A long week in SEO

After last weeks shenanigans with Google, I cannot help but sit here and gloat. For us and our clients the latest update was not a significant disruption.

Mon, 05/11/2007 - 17:39 — Matt Paines

Twelve Tips for RSS

Really Simple Syndication (RSS) is a web distribution format that allows readers to automatically receive content, and thus lends itself to content that changes frequently such as news articles and

Thu, 04/10/2007 - 14:43 — Andy Langton

Bio: Matt Paines

Matt Paines is the MD of XSEO Ltd an SEO Company, he is also a Director of FeatureFeed Ltd a provider of bespoke news cont

Wed, 25/07/2007 - 16:49 — Anonymous

Marketers looking online

Online advertising is becoming an increasingly popular option among marketers.Research conducted by the Chartered Institute of Marketing (CIM) reveals that a rising number of firms are leani

Fri, 08/06/2007 - 17:40 — Anonymous

UK advertisers begin Panama testing

Yahoo!

Tue, 29/05/2007 - 15:59 — Anonymous

Google Checkout could be reasonable search marketing tool

Firms displaying paid search adverts using Google Checkout could be set to witness higher click-through rates, it has been suggested.Chief executive of E-consultancy Ashley Friedlein said th

Fri, 25/05/2007 - 17:37 — Anonymous

Personalised Google results could bring benefits

Moves by Google to offer personalised search results could be of benefit to both audiences and internet advertisers, an industry expert has suggested.Writing on his blog, Greg Linden claims

Fri, 25/05/2007 - 16:11 — Anonymous

User-generated content can boost SEO

Integrating user-generated content (UGC) can help companies boost their attempts at search engine optimisation (SEO), it has been revealed.Writing on Search Engine Land, Robin Nobles claims

Thu, 24/05/2007 - 17:27 — Anonymous

Social media cannot be ignored

Online advertisers need to become aware of the benefits making use of social media websites can bring, an industry expert has suggested.According to Jalali Hartman, director of strategy at M

Tue, 22/05/2007 - 16:27 — Anonymous

Marketers receive PPC guidance

Online marketers considering the use of pay-per-click (PPC) as part of their advertising campaign should approach with caution, it has been suggested.Writing on Promotion World, Monica Corra

Tue, 22/05/2007 - 15:15 — Anonymous

Focus is key to boosting SEO

Concentrating on the promotion of a small number of website pages is the best way to improve search engine optimisation (SEO), it has been claimed.Terry Detty, writing on Promotions World, c

Wed, 09/05/2007 - 17:45 — Anonymous

PPC can provide major boost to search results

Making best use of pay-per-click (PPC) is one of the most effective ways in which companies can increase their search rankings, an internet expert has suggested.Writing on his blog, online m

Fri, 04/05/2007 - 17:32 — Anonymous

Link building crucial in search marketing

Generating quality links is the most significant way in which to increase search engine rankings, it has been suggested.Writing on Freelance UK, Shaun Crowley claimed that popularity is the

Tue, 17/04/2007 - 16:52 — Anonymous

Microsoft to launch adCenter update

Microsoft will make an update to its adCenter available within the next month, according to reports based on "insider knowledge".A new version of the search marketing system will be launched

Fri, 13/04/2007 - 16:01 — Anonymous

Advertisers given SEO tips

Companies looking to increase their search rankings through search engine optimisation (SEO) may wish to ta

Thu, 05/04/2007 - 18:06 — Anonymous