Contact Us | About Us
Talk to us: 01525 715520

Category: "Others"

Oct

30th

Google Shopping Feed: Are you Ready for the Christmas Peak?

Google Shopping was originally known as Product Listing Ads (PLAs). This previous version of Google Shopping allowed you to advertise products on Google’s Search Results Pages (SERPs), but instead of just normal text ads, you were able to include actual pictures of your products too! A few months ago, Google decided to upgrade PLA to...

› Read more
Aug

1st

Our PPC Referral Scheme

Recommend Us and Make Up To £25,000! That’s right; your eyes don’t deceive you. We believe in sharing our success and as such, Receptional are now offering the most generous PPC referral scheme that we have seen anywhere, allowing you to make up to £25,000 per client – in less than a year! Why, I...

› Read more
Jul

18th

Got Pay Per Click Sitelinks? You might be missing a trick

Sitelinks have been around for years and are avidly used by PPC advertisers to enhance their ads. If you don’t know what sitelinks are, here’s a picture that represents where they sit within a paid ad: As you can see, they are the little blue, hyperlinked pieces of text that link through to specific pages...

› Read more
Jun

9th

5 Tips for the Best Father’s Day PPC Campaign

With Father’s Day fast approaching us on June 15th it’s the perfect time to ensure your Pay Per Click (PPC) advertising account is finely tuned and ready to make the most of the occasion.  Regardless of whether your website is e-commerce based or not, as long as your products or services are potentially appealing as...

› Read more
May

23rd

4 Reasons to Experiment with Facebook Advertising

Options for utilising biddable, paid advertising in your marketing campaigns are continuously growing and becoming more effective.  From the traditional and highly targeted PPC (Pay Per Click) from Google Adwords, to new kids on the block like In-App advertising. But one platform which you will have heard of (if not seen) is social media advertising....

› Read more
May

1st

8 Effective Ways to Use Remarketing Lists for Search Ads

You have probably noticed the ads that ‘stalk’ you around the web, encouraging you to book that holiday, or buy those shoes that you looked at last week. But what exactly are these ads, and how can your business use them to encourage people back to your site. What is remarketing / retargeting? This “stalking”...

› Read more
Feb

27th

Google Updates “Define:” Search Operator

Today, we noticed some changes to the way in which Google displays results whilst using the “define:” operator. For those of you who don’t know, a search operator is a function you can use to trigger or filter your search results using some additional words and symbols in conjunction with your search term. A common...

› Read more
Posted by 0 Comments Others
Feb

12th

About 90 Tips & Tricks from SESLondon (Day Two)

Team Receptional spent a second day at the search marketing extravaganza that is the SES London conference. The key focal point from today was the increasing importance of having a mobile strategy. Mobile searches and queries are growing at a remarkable rate and a large number of searches have local intent. Here are our top...

› Read more
Posted by 0 Comments Others
Feb

7th

AdWords Review Extensions Helped CTR Soar By 66%!

The Adwords ‘Review Extension’ is one of Google’s latest ad extensions to roll off the production line. Having been available in Beta since June 2013, it is now openly available to all advertisers under the ‘Ad Extensions’ tab in your Adwords interface. Despite its now universal availability, it’s an extension that, apart from my own...

› Read more
Jan

22nd

Get £400 off SES London tickets

There are just a few weeks before the UK’s leading digital marketing conference, SES London, opens its doors. The 3-day show is packed with educational and networking opportunities. Time is running out. But, you can guarantee a ticket – and get £400 off the usual price – by using Receptional’s discount code:  SESL14012.  Simply click...

› Read more
Posted by 0 Comments Others