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Category: "Others"

Oct

4th

Twelve Tips for RSS

Really Simple Syndication (RSS) is a web distribution format that allows readers to automatically receive content, and thus lends itself to content that changes frequently such as news articles and blog entries. For businesses, RSS can be used to increase corporate communication, visibility and brand profile. RSS as applied to traditional SEO is mainly a...

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Oct

1st

How Web 2.0 got me to Lithuania

About once a year I get to speak at somewhere slightly out of the ordinary. Last year it was Reykjavik, in Iceland: this year it is Vilnius, Lithuania. There are a number of reasons why this is special over and above the location. The most relevant for most readers will be that it was an...

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Sep

24th

You still have work to do, even if you use an SEO consultant

There is often a perception that if you hire an SEO consultant to do the work for you, then the SEO work is off your plate. The reality is that even if you outsource to an SEO consultant, there are still things that you must do in-house. These are the activities that few SEO consultants...

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Sep

6th

Live Search Webmaster Portal is coming to a search engine near you

Microsoft signalled at SES, San Jose ( August, 2007) that their search engine was due to launch their webmaster portal, following Yahoo and Google in this improved way for webmasters and search engines to communicate. Google launched their WebmasterTools and before that Google Sitemaps some time back, but it has really been in the last...

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Aug

21st

Base Camp is changing for online searchers

This week is the start of SES San Jose (SES stand for Search Engine Strategies). The largest conference – possibly on the planet – dedicated to search engine marketing. One of the first sessions of this five day marathon conference, running up to four tracks at a time, was a session called "the Search Landscape"....

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Aug

2nd

Internet Marketing Consultant Vacancy

Starting Salary:

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Jan

29th

Is Your Website Legal? (A reminder)

It’s always been a good idea to display company contact information on your website, because users like to know that they are dealing with a genuine, reputable company. However, as of the 1st January 2007 it’s also a legal requirement. The First Company Law Amendment Directive (originally a European Directive) requires that company owners display...

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Oct

16th

Firms rush to make the most of web marketing

Many major companies in the UK and around the world are now diverting as much as 15 per cent of their overall budgets into web marketing, according to the Institute for Practitioners in Advertising (IPA). Around 11.5 per cent of firms now shell out 15 per cent of their budgets in pursuit of the benefits...

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Oct

13th

Web marketing gets personal

Web marketing is becoming ever more personalised as the next-generation of marketing tools become more widely used, according to a number of leading American firms in the sector. A web marketing conference coming up in San Francisco will address some of the issues surrounding how best to attract and maintain a consumers attention via an...

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Oct

12th

Jobsite hands Receptional its only search marketing contract

Internet recruitment service Jobsite has decided to consolidate its search marketing budget and has handed the sole contract to Receptional. The company will no longer work with two separate providers and it is believed the high standard of Receptional’s consultancy services and experience of working in the field was behind the decision. Jobsite is a...

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