Contact Us | About Us
Talk to us: 01525 715520

Category: "Others"

Oct

2nd

Baby boomers an ‘untapped market’

The baby boomer generation is a market that the web has left largely untapped, according to the founder of the popular jobs website Monster.com. Speaking to Business Week, the entrepreneur and founder of Monster.com, Jeff Taylor, said that though there are few websites catering to boomers specifically, the potential of the market is huge. Taylor’s...

› Read more
Posted by 0 Comments Others
Sep

29th

BBC and Microsoft partner to revamp new media offerings

The BBC and Microsoft have reached a professional understanding that would ensure BBC changes as fast as the technology. The "memorandum of understanding" identifies common areas of interest and where an alliance could be developed. For example, projects could see the BBC consult Microsoft in web 2.0 design for their website and associated media content....

› Read more
Posted by 0 Comments Others
Sep

27th

British and French more receptive to online ads

British and French consumers are the most susceptible to online marketing and advertising according to a new pan-European survey. The 13th edition of the NetObserver Europe report found that 55.6 per cent of French web users and 35.1 per cent of their British counterparts had taken part in online competitions organised by a brand or...

› Read more
Posted by 0 Comments Others
Sep

27th

Search engine exposure growing in importance

The use of search engines to market products is likely to become one of the leading methods of advertising on the internet, according to leading web service provider. According to a recent US study internet advertisingrevenues will hit $18 billion next year, and with the refinement of search engine marketingthe use of banner ads seems...

› Read more
Posted by 0 Comments Others
Sep

25th

Paid search ‘only slightly better than organic’

A new survey suggests that paid for search results only produce a nine per cent advantage in conversion rates over organic searchresults. The study by WebSideStory, for the first eight months of the year, found that keywords bought on a pay-per-clickbasis recived a median conversion rate of 3.40 per cent, while organic search results yielded...

› Read more
Posted by 0 Comments Others
Sep

20th

Yahoo! hit by internet advertising downturn

The disclosure by Yahoo! that it sold less internet advertisingspace in recent weeks has worried investors, driving down the value of the company’s stock. The company said that a down turn in car and financial advertising was to blame for the disappointing results. Chief executive Terry Semel said advertising revenues were "not growing as quickly...

› Read more
Posted by 0 Comments Others
Sep

19th

Quigo set sights on Google and Yahoo!

Although far smaller than rivals Google and Yahoo! search firm Quigo is winning important advertising business from its competition based on a non-threatening advertising strategy. Quigo’s AdSonar online advertising system works like Google’s AdSense and Yahoo!’s Content Match, but scores highly in winning business away from search engine rivals, firms which are increasingly competing with...

› Read more
Posted by 0 Comments Others
Sep

18th

Google ordered to remove French news in Belgium

Google faces a daily fine of

› Read more
Posted by 0 Comments Others
Sep

14th

Microsoft Live Search goes live

Microsoft’s Windows Live search portal has been brought out of testing and officially launched. Live.com offers users a customisable homepage, allowing them to search with Microsoft’s Live search engine, make a local search or add in information modules such as RSS feeds, news, weather and other features. Not all of Live.com has fully come out...

› Read more
Posted by 0 Comments Others
Sep

13th

Yahoo! in new mobile search agreement

Yahoo! has signed a new mobile search agreement with mobile internet provider Bango. The deal will mean that Yahoo!’s search facilities are incorporated into Bango’s mobile content platform, and will allow businesses to set up a mobile presence and billing system with a minimum of fuss. The system will also allow firms to establish mobile...

› Read more
Posted by 0 Comments Others