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Category: "SEO"

Jul

17th

6 Super Simple Local SEO Strategies for Small to Medium-Sized Businesses

As the sheer number  of businesses setting up new websites grows every day, it can be tough for the small- to medium-sized business to stand out. Local SEO has grown massively in recent years, thanks to the rise in smartphone usage, providing search results that are relevant to a user based on their current location,...

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Jun

4th

How to Find Out if your Site was Hit by Mobilegeddon

It’s been a few weeks since Google rolled out its mobile-friendly algorithm, aptly dubbed ‘Mobilegeddon’. The algorithm, designed to improve the mobile browsing experience, has boosted traffic for ‘mobile-friendly’ websites, while penalising those that aren’t optimised for mobile devices. Google has been concerned with mobile-friendly content for a while now, but, until recently, most searches...

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May

14th

6 Must-Know Changes to Google’s Search Engine Results Pages

Google has made a number of important changes to how they rank and display results in their search engine results pages over the last six months. Some you might have heard about and others you might not. Either way, it’s important to know whether your site has suffered or benefitted from these changes. If your...

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Feb

10th

154 Tips From SES London, 2015

Justin Deaville, Lisa Bollins, Zoe-Lee Skelton and Liang Chen spent the day at the SES London Conference. Here are 154 of the best tips and tactics we heard from both days: Day 1 10th February 2015 How the “internet of things” (IOT) will impact (all) commerce by Shawn Burns, Senior Vice President, Schneider Electric 1. The internet...

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Oct

3rd

What your SEO Agency isn’t Telling you about the New Penguin Update

We’ll show you the links that will get you penalised and how to survive the fall-out Gary Illyes, Google Webmaster Trends Analyst and Search Quality Engineer, this week announced during his talk at SMX East 2014, that a new Penguin Update would be run through Google’s algorithm sometime in the next week. We think it’s...

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Sep

18th

[Free eBook]: How to Remove and Recover From Google Penalties

Lots of sites, big and small, have been hit by Google penalties and found it difficult to recover. This can cut a business deep, but Receptional has found that a logical, structured and thorough approach is the best way to recover from a penalty smoothly and swiftly, whilst future-proofing the site against future penalties. Whether...

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Jun

12th

Exploring the new Google ‘My Business’

Google today has launched a brand new function known as Google ‘My Business’. While a bit of a shock for some logging in, we absolutely love the new functions and business centre and to save you some time, we have explored it for you. You access My Business by logging into Google via your business...

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May

15th

[eBook Download] An In-depth Guide To SEO Accessibility

Here at Receptional we love creating inspiring digital marketing campaigns for our clients. But before we start doing the exciting stuff, however, we make sure our clients’ websites are technically sound and can be accessed via Google’s search results. Otherwise all our hard work might be in vain. When we’re checking a site’s SEO performance,...

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May

9th

Without a Mobile Strategy, You Don’t have a Strategy

Mobile, Mobile, Mobile… everyone owns a mobile device – or two – and I can guarantee that the vast majority of you reading this article will be doing so via a tablet or a smartphone. Those of us who own a mobile device and those of us who use a mobile device to connect to...

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Apr

8th

7 Essential Tips for Optimising a Webpage (in 2014)

Recently, Google changed the layout of its search listings and our clients have been asking us what this means for SEO. So, here, with a little help from the Mad Hatter, is Receptional’s up-to-date guide to optimising your webpages.* If you’re familiar with Lewis Carroll’s 1865 novel, Alice’s Adventures in Wonderland, you’ll know that: The Mad...

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