SEO

Mel Carson - adCenter Community Manager - Europe Mel joined Microsoft the day the French adCenter pilot started back in the Summer of 2005.

After last weeks shenanigans with Google, I cannot help but sit here and gloat. For us and our clients the latest update was not a significant disruption.

Last year I wrote about the Google Patent application (from March 2005) on aged

This question comes along all too often. I'm sure you have seen the emails and websites that offer "submission to 1000 search engines for $20".

Over the years I have spoken to many IndexTools users from agencies to direct clients and all of them agree on the importance of tracking internal search.

Jessica Bowman is an in-house SEO at Yahoo! Inc., and does consulting /training for select clients.

OK, so the natural search engine optimisation campaign you have been running for the last 6 months is kicking in, traffic is

Really Simple Syndication (RSS) is a web distribution format that allows readers to automatically receive content, and thus lends itself to content that changes frequently such as news articles and

About once a year I get to speak at somewhere slightly out of the ordinary. Last year it was Reykjavik, in Iceland: this year it is Vilnius, Lithuania.

There is often a perception that if you hire an SEO consultant to do the work for you, then the SEO work is off your plate.

Microsoft signalled at SES, San Jose ( August, 2007) that their search engine was due to launch their webmaster portal, following Yahoo and Google in this improved way for webmasters and search

This week is the start of SES San Jose (SES stand for Search Engine Strategies). The largest conference - possibly on the planet - dedicated to search engine marketing.

Plagiarism is becoming a huge issue as the internet gets bigger.

It is no secret that the search engines are trying to overcome the best efforts of SEO's and webmasters who attempt to influence their rankings.

Matt Paines is the MD of XSEO Ltd an SEO Company, he is also a Director of FeatureFeed Ltd a provider of bespoke news cont

Managing Director, Receptional Internet Marketing.

The launch of a free, comprehensive (more so than other free tools) analytics solution by Google Analytics in 2006 meant that web analytics could be utilized by everyone who chose to do so.

Last week I had a very interesting debate with another marketer, who to spare his blushes I'm not going to mention here. The conversation went like something like this.

Search advertising looks set to maintain its position as the most popular method of online marketing.

Technology buyers are making increasing use of search engines to research products.According to a study by MarketingCharts, some 84 per cent of consumers look for new items on the market by

Figures released by eMarketer indicate that brand marketers are increasingly making use of the internet in an attempt to target audiences.Spending on online advertising with an element of be

Google has announced details of a new tracking measurement for its AdWords facility.Under the Placement Performance report, marketers will be able to see the exact websites in which their ad

Online advertising is becoming an increasingly popular option among marketers.Research conducted by the Chartered Institute of Marketing (CIM) reveals that a rising number of firms are leani

Online advertisers intent on improving brand awareness are looking to directly target their audiences.A study conducted by Direct Marketing Association (DMA) indicated that some 50 per cent

Microsoft is the dominant firm in the British internet advertising industry.According to figures from Nielsen/NetRatings, over the first four months of this year the company saw its proporti

A rising amount of click-through traffic to e-commerce websites is coming from search engine queries.Figures released by Hitwise indicate that the proportion of visits to retail and classifi

A fall in the number of search engine results leading users to websites containing unwanted or deceiving downloads has been noted.According to research conducted by McAfee, some four per cen

Online portal Ask.com has modified its search engine services.Under the facility, entitled Ask3D, the search firm has divided results into three separate sections.In the left-hand

Google has announced the acquisition of online news feed distributor FeedBurner.As a result of the purchase, the search engine firm claims that clients of its AdWords service will be able to

British users spend more time online than any of their European counterparts.In news which may be of interest to internet marketers, a World Metrix study by ComScore reveals websites attract