News, insights & advice

Read the latest research & trends from our team
of digital natives.

Get our latest articles & eBooks delivered straight to your inbox

Filter by topic
A photograph of the Google Ads interface on screen

How Performance Max Could Enhance Your Marketing Strategy

Performance Max is Google Ads' newest goal-based campaign type. We take a look at what it is, how it works and the results from early Performance Max campaigns.

Read now

Chalk drawings showing how players move around a pitch - a metaphor for winning in Ontario's sports betting market

Paid Media: How to Win in Sports Betting in Ontario

Analysing the latest regulations and data on search trends, this eBook explains how to successfully advertise in Ontario's emerging sports betting market.

Read now

Football fans celebrating in a stadium at the World Cup

SEO: How to Attract First-Time Depositors at the Qatar World Cup

Based on exclusive consumer research and the latest data on search trends, this eBook explores how sports betting operators can attract FTDs at the 2022 World Cup via SEO.

Read now

A speaker on stage at Google Marketing Live 2022

22 Takeaways from Google Marketing Live 2022

Enhancing privacy, advancing AI. They were the two big themes at Google Marketing Live 2022. Here are our key takeaways covering YouTube, Search, Shopping and more.

Read now

Photographs of the Receptional team collecting awards

Receptional Wins 6 Awards for Our Culture and Campaigns – and Secures 6 More Nominations

Receptional is celebrating six award wins – and six more nominations – recognising our culture, finance campaigns, and growth in sports betting and iGaming.

Read now

A graphic representing the data points used in the SEO: Auto Insurance research report

SEO: Auto Insurance

This report, in partnership with the Financial Services Forum, looks at the top performers in SEO for car insurance - and what they're doing right.

Read now

Jack Rose, Receptional's Operations Director, takes some time out carp fishing

Jack’s Story: From SEO Consultant to Operations Director in 4 Years

Our new film shares the story of Jack Rose - a keen carp angler and our Operations Director. He discusses his career path and opportunities at Receptional.

Read now

James Bennett, who has joined Receptional's Board as PR Director

James Bennett Joins Receptional to Launch “Must-have” Digital Services for Sports Betting and iGaming Brands

James joins the Board as PR Director, with 12 years’ iGaming experience, as EGR Editor, Head of Comms at Playtech and Director at Square in the Air.

Read now

Explorers trekking through snowy mountains - a metaphor for marketing pitfalls

5 Marketing Pitfalls for 2022 (and How to Avoid Them)

We surveyed 182 marketing decision makers and found many are walking into the same pitfalls in 2022. This eBook reveals what they are and how to avoid them.

Read now

A football stadium similar to the venue for Betting on Sports Europe 2021

65 Takeaways from Betting on Sports Europe 2021

Betting on Sports Europe 2021 descended on Stamford Bridge last week. The Receptional team were in the dug outs taking notes. Here are our 65 takeaways from eight talks across the two days.

Read now

Sports bettors celebrate a win at a football match

Potential Punters’ Buying Habits Revealed: 2022 Edition

This survey of 400 punters reveals the channels and touchpoints that influence their sports betting decisions - and how you can respond.

Read now

A high-net-worth individual browse for financial products on an iPad while aboard a private jet

High-Net-Worth Individuals’ Buying Habits Revealed: 2022 Edition

This survey of 400 high-net-worth individuals reveals the channels and touchpoints that influence their financial purchases - and how you can respond.

Read now

Valetta - the venue for iGaming NEXT 2021

34 Takeaways from iGaming NEXT, Valletta 2021

We hopped on a plane to Malta recently for iGaming NEXT, Valetta 2021. This year's theme was “Disrupt the Status Quo”, so it was fascinating to hear about the innovation going on in the industry. Here are our top takeaways from our five favourite talks.

Read now

The pier opposite the venue for BrightonSEO

112 Takeaways from BrightonSEO

BrightonSEO made a welcome return in real life in September 2021. Here are our takeaways, covering culture, PR, lead gen, SEO and social tips and stats.

Read now

The number 9 on the back of a football player's shirt

Which Sportsbook Brands Are Performing Best on Google?

Sportsbook is among the most competitive search markets. So which brands are winning? And how can you compete? Find out in this eBook.

Read now

A road cutting through some mountains with lots of hairpin bends: a metaphor for multi-channel advertising

Brilliant Basics: Why Your Digital Ads Should Be Multi-channel

Multi-channel digital advertising can be up to 35% more effective. This eBook explains why and shows you how to deliver your own campaigns.

Read now

A mother and child use an exhibit at the WEB@30 exhibition

Web@30 Heads to Cambridge, to Celebrate 30 Years since the First Website Launched

Receptional is supporting an acclaimed digital archaeology exhibition, which will showcase 30 key moments from the web’s history in Cambridge this summer.

Read now

Robin Smith, Receptional's Creative Director

Robin Smith, Former Ogilvy and Saatchi Creative Lead, Joins Receptional

Receptional has appoints experienced Creative Director, Robin Smith, to head up a new creative services offering and complement our existing strengths in search.

Read now

The Investors in People plaque outside the Receptional offices

Receptional Secures Investors in People Status

Receptional has achieved “We invest in people” accreditation, after an 18-month journey to bolster our leadership, appraisals, training and rewards.

Read now

Contact us

Call us on 01525 715 520 or complete the form below, and one of the team will get back to you.