BWML launched their brand-new floating homes in 2018.
These alternative-living dwellings debuted at their Sawley Marina in Nottingham. The business was keen to attract people to occupy these new homes but its site didn’t rank well for relevant keywords.
Receptional was tasked with generating online awareness, generating enquiries and boosting occupation rates.
Our campaigns were a success, beating our targets for publicity, organic traffic and move-ins.
Identified BWML’s audience for potential buyers.