The Ultimate Guide to Lead Magnets with 25 Content Ideas

Lead magnets have been a tool in the marketer’s toolbox since the invention of the first cut-out coupons in magazines and while vouchers haven’t gone away, the concept of a gift in marketing has evolved over time. The truth is, businesses of all types, sizes and industries can benefit from lead magnet marketing. So, we have created this eBook to help you investigate;

• What is a lead magnet?
• When is it a good lead magnet?
• Why do I need a lead magnet?

We have also identified 25 different types of lead magnet ideas. Each has a different value proposition. Some of the examples are more unique, if you’re looking to cut through the noise and stand out.

If you haven’t got the in-house design capacity, or are after a bit of help in content promotion, feel free to reach out. We would be more than happy to extend the services of our design team, and have experts in both paid advertising and organic content promotion.