We know that sportsbook and casino are fiercely competitive markets. Which is why we wanted to understand the audiences within them. At the end of 2020, we conducted extensive research into online behaviour in the Sports & Gaming sector. We surveyed a 400-strong panel of potential punters about their ‘buying and browsing’ habits.
The survey provided fantastic insights on how to get more value from search, display and video campaigns. And we share those insights in this eBook. It answers questions such as:
- How can we maximise returns while promoting responsible gaming?
- Why – and how – should video form a key part of our strategy in the Covid era?
- How can we use highly-targeted display advertising to maximise brand awareness?
Download your copy now
Meet the author
by Matt Loughlin
Director / Head of Paid Media
Related articles
3 Simple Ways to Improve Your Marketing and Grow Your Wealth Management Business
Understanding your clients or prospects is the first step to creating a successful marketing strategy. This is why we surveyed over 500 high-net-worth individuals (HNWIs), to understand the main influences of their investment research. From this, we identified the channels they are most influenced by, revealing how you can tailor your marketing to prospects based on their preferences.
2024 vision: A look into this year’s game-changing marketing trends
Understanding your clients or prospects is the first step to creating a successful marketing strategy. This is why we surveyed over 500 high-net-worth individuals (HNWIs), to understand the main influences of their investment research. From this, we identified the channels they are most influenced by, revealing how you can tailor your marketing to prospects based on their preferences.
Revealed – The Top Channels Influencing High-Net-Worth Individuals’ Research
Understanding your clients or prospects is the first step to creating a successful marketing strategy. This is why we surveyed over 500 high-net-worth individuals (HNWIs), to understand the main influences of their investment research. From this, we identified the channels they are most influenced by, revealing how you can tailor your marketing to prospects based on their preferences.
Contact us
Call us on 01525 715 520 or complete the form below, and one of the team will get back to you.