When online, we spend 96% of our time browsing websites, using social media and consuming video content. Display advertising works across all these different media. Which means display ads can be a brilliant way to build your brand.
Better still, over the past few years display advertising has been transformed. Google has invested many millions of dollars in machine learning. Which means ads are now supercharged – hyper-targeted and way more versatile than before.
If you’re looking to build your brand, try downloading this eBook. You’ll learn:
Download your copy now
Receptional has released a short film that upends the traditional agency cliché: that a table tennis table can make up for a toxic working culture.
Performance Max is Google Ads' newest goal-based campaign type. We take a look at what it is, how it works and the results from early Performance Max campaigns.