When online, we spend 96% of our time browsing websites, using social media and consuming video content. Display advertising works across all these different media. Which means display ads can be a brilliant way to build your brand.
Better still, over the past few years display advertising has been transformed. Google has invested many millions of dollars in machine learning. Which means ads are now supercharged – hyper-targeted and way more versatile than before.
If you’re looking to build your brand, try downloading this eBook. You’ll learn:
Download your copy now
by Matt Loughlin
Director / Head of Paid Media
Why only 14% of marketers use AI daily (and how to join them)
What’s the difference between marketers who get real value from AI and those who merely have the tools? We’ve spoken to over 250 marketing leaders and uncovered a clear pattern: the most successful teams aren’t doing anything revolutionary – they’ve simply mastered the art of making AI part of their daily workflow. Here’s what we learned about bridging the gap between having AI tools and using them effectively.
Are you curious about how your company stacks up against the competition in the dynamic worlds of casino, horse racing, and football leagues? Look no further! Here's January's edition of The Power Ranking's.
Kalshi set to disrupt betting landscape ahead of Super Bowl LIX
Kalshi is shaking up the US betting landscape ahead of Super Bowl LIX, offering nationwide prediction markets beyond traditional sportsbooks. With creative bets on game outcomes, halftime performances, and ad appearances, Kalshi is redefining engagement. As the industry evolves, operators must adapt or risk being left behind.
Call us on 01525 715 520 or complete the form below, and one of the team will get back to you.