What’s New in the Google SERPs (for Betting Brands)?

What’s New in the Google SERPs (for Betting Brands)?

Time is our most valuable asset. We want to use it well.

In any given month, in SEO, there are thousands of jobs we want to work on. Hundreds that are really urgent.

But, in most months, with good weather, cooperative technology, and supportive colleagues, we might get 10 jobs completed. Probably fewer.

Betting is one of the most competitive sectors in SEO. Which is why we need to understand the market and have a clear sense of priorities.

In this eBook we outline:

  • The latest features of Google’s search page
  • Which betting brands are already using them
  • How you can use them too.

We take a deeper look at the SEO opportunities available, across a range of sports and international markets, in our companion eBook: Who’s Winning in Sports and iGaming SEO?

Download your copy now

Meet the author


by Justin Deaville
Managing Director

Related articles

Jack Rose, Operations Director at Receptional, explains why our true passion is table tennis

Beer Fridge and Ping-Pong Table: New Receptional Film Upends Agency Culture Clichés

Receptional has released a short film that upends the traditional agency cliché: that a table tennis table can make up for a toxic working culture.

Read now

A photograph of the Google Ads interface on screen

How Performance Max Could Enhance Your Marketing Strategy

Performance Max is Google Ads' newest goal-based campaign type. We take a look at what it is, how it works and the results from early Performance Max campaigns.

Read now

A speaker on stage at Google Marketing Live 2022

22 Takeaways from Google Marketing Live 2022

Enhancing privacy, advancing AI. They were the two big themes at Google Marketing Live 2022. Here are our key takeaways covering YouTube, Search, Shopping and more.

Read now

Contact us

Call us on 01525 715 520 or complete the form below, and one of the team will get back to you.