Magazine and print advertising spend dropped 30% and 46% over the last year, while digital spend rose 13%. What’s more, research from Analytics Partners showed that campaigns spanning two or more channels were up to 35% more effective than their single-channel counterparts.
So how you do you embrace multi-channel digital advertising as a finance brand? And with so many other brands clamouring for eyeballs online, how do you develop stand-out ideas to reach, engage and convert potential customers?
This hands-on workshop will show you how, with Receptional’s team of paid search, social and creative experts discussing both overarching strategy and individual tactics for each channel.
You’ll leave with 12 actionable strategies for the top 4 paid media channels, including why you need a multi-channel ad strategy and how to:
This afternoon workshop will be followed by drinks and networking with other financial marketers at St Pancras Meeting Rooms’ roof-top bar.
Managing Director, Receptional
Head of Paid Search, Receptional
Head of Paid Social, Receptional
Senior Paid Search & Social Consultant, Receptional
Creative Director, Receptional
22nd Sep 2021, 1pm - 6pm
In-person workshop, St Pancras Meeting Rooms
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