With sites at the whim of Google updates, how can you react if traffic drops and prepare your site for future changes? Find out in this on-demand masterclass.
It’s Monday morning. You get a call from your CEO. They’ve looked at your analytics account and they want to know why traffic has crashed this month. You stall successfully, but you need to hold your own in the marketing meeting this morning. What do you do?
Many sectors are being shaken up by Google as it releases small updates to its ranking algorithm at least every few months. With load speed, user experience, and diversity in the results becoming more crucial, your landing pages are likely to see more fluctuations in traffic (good and bad ones) as the SERPs develop and adapt.
In this on-demand masterclass, we talk you through a scenario where your traffic has dropped seemingly out of the blue, discussing how you can identify and fix the causes. We’ll also answer the question: “Should I be worried about my SEO?”
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On-demand masterclass
Car Insurance: How to Compete with Price Comparison Sites on Google
With comparison sites dominating car insurance search results, how can smaller brands compete? Find out in this on-demand masterclass.
On-demand masterclass
Sportsbook: Who’s Performing Best on Google?
Receptional has benchmarked the SEO performance of the UK’s top sportsbook operators. Discover the winners and losers in this on-demand masterclass.
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