Alice Newsome

Paid Media Executive

Alice joined Receptional as a Paid Media Executive in April 2024 and has a wealth of marketing experience across a range of sectors as well as lots of experience in languages and communications. Outside of work, Alice enjoys playing viola in orchestras and has also recently started rock climbing!

anewsome@receptional.com

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Article

Google Performance Max updates: More transparency & control for advertisers

Google’s latest Performance Max updates enhance transparency and control for advertisers. Key improvements include search term visibility, a 10,000 negative keyword limit, and streamlined optimisation.

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Article

CTV developments reshaping advertising landscapes

Explore how CTV is reshaping the advertising landscape with major advancements from StackAdapt and Roku. Discover why growing viewership, enhanced targeting, and reduced barriers to entry make Connected TV the next big opportunity for brands and agencies.

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