Grace Ambrose

Article

Top tips from the experts: How to write great iGaming content within regulations

Consumer safety and brand guidelines are at the top of our priorities, which is why, when writing casino content, there's more to it than simply putting pen to paper. It's more important than ever that we stay on top of the game.  Find out how you can market gaming and make sure your content has the edge, whilst keeping in mind all the latest laws and requirements.

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Article

Which are the most liked casino brands in the UK – and why?

In light of the proposed gambling reform, the ways casino brands can market to consumers is about to change. Find which brands are favoured amongst UK players as we uncover what they're doing well, so you can do better.

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eBook

Unveiling the Secrets of the Casino Industry: Consumer Insights and Strategies for Success (UK Edition)

In an industry that's constantly changing, it’s more important than ever to understand your customers in the digital age. Our detailed survey uncovers UK consumers’ current top choice of casino brand, and what you can do to become their next favourite. Download the eBook now!

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Article

Three Personas You Can Prioritise in Your Casino Campaigns (Canadian Edition)

Casino brands are accountable for the safety of their players in the digital age. In a growing industry, where standing out against competitors is harder than ever, brands need to alter their marketing and create the most effective casino campaigns. To do this, they need to understand their consumers better. Find out how in this post.

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eBook

Decoding the gamer’s mind: unveiling the secrets behind casino brand preferences (Ontario edition)

Since iGaming began operating in Ontario, Canada in 2022, the industry continues to develop and grow. Stay on top with your marketing using our new research that decodes the Canadian casino gamblers minds.

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Article

How to Avoid Diet Culture Traps in the Workplace

Find out how to change the way you talk about food at work, to make a lasting impact and reverse some of the damage the diet industry has inflicted.

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Article

How to Tackle Gender Bias in Wealth Management Marketing

Despite controlling ever more of the world's wealth, women are still regarded as a niche in wealth management. We look at how marketing can change this.

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