{"id":49470,"date":"2023-08-03T09:55:17","date_gmt":"2023-08-03T08:55:17","guid":{"rendered":"https:\/\/www.receptional.com\/?p=49470"},"modified":"2023-08-03T09:55:17","modified_gmt":"2023-08-03T08:55:17","slug":"seo-retail-banking","status":"publish","type":"post","link":"https:\/\/www.receptional.com\/ebooks\/seo-retail-banking\/","title":{"rendered":"SEO: Retail Banking"},"content":{"rendered":"

Retail banking can be a slow-moving sector, with the big four (Lloyds<\/a>, HSBC<\/a>, Barclays<\/a> and Natwest<\/a>) still holding the majority of accounts in the UK.<\/p>\n

Unsurprisingly, innovation can be similarly glacial.<\/p>\n

Since 2013, 36 new start-up banks have been authorised by the Bank of England<\/a>, including mass-market, household names such as Starling<\/a> and Monzo<\/a>.<\/p>\n

But if customers are willing to move, where are they going to find their next bank?<\/p>\n

This report, in partnership with the Financial Services Forum<\/a>, explores the role of SEO in the banking space.<\/p>\n

There are more than 2,600 commonly used retail banking keywords in the UK. These account for 14 million searches a year.<\/p>\n

By retrieving this data and finding out exactly what people are searching for, we found:<\/p>\n