{"id":49531,"date":"2023-08-22T14:27:55","date_gmt":"2023-08-22T13:27:55","guid":{"rendered":"https:\/\/www.receptional.com\/?p=49531"},"modified":"2023-08-22T14:27:55","modified_gmt":"2023-08-22T13:27:55","slug":"seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada","status":"publish","type":"post","link":"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/","title":{"rendered":"SEO Showdown: Who&#8217;s Winning in iGaming Across the UK, US and Canada?"},"content":{"rendered":"<p>Few industries pose a greater challenge to digital marketers than iGaming.<\/p>\n<p>With a wide range of rules and regulations \u2014 and more to come in the UK \u2014 it can be difficult to know how to stand out from the crowd.<\/p>\n<p>And it\u2019s a big crowd.<\/p>\n<p>Competition for search terms in the online casino gambling sector has never been greater. The last couple of decades have seen a growing number of online casino providers rise to the fore.<\/p>\n<p>This is evident on search engine results pages (SERPs), where established betting and casino brands aren\u2019t always the ones ranking highest, which we\u2019ll examine in detail in this eBook.<\/p>\n<p>Our research found five essential takeaways for casino brands:<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>Content is key<\/strong><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>There\u2019s value in meeting user intent<\/strong><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>The importance of on-page SEO<\/strong><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>Consider page load speed<\/strong><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>Authority and links matter<\/strong><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>To find out how you can fill the gaps in your casino brand&#8217;s marketing and implement the SEO strategies we outline in the eBook, make sure to download your FREE copy, today!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Casino gambling may feel like an industry dominated by big betting and casino brands, but by analysing the search trends and traffic for relevant keywords, we can find ways in which challenger brands can make their voices heard. Are you ready to make waves in the casino landscape?<\/p>\n","protected":false},"author":16,"featured_media":49539,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[140,139,200,141,20,143,109],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEO Showdown: Who&#039;s Winning in iGaming | Receptional<\/title>\n<meta name=\"description\" content=\"Take a look at the brands winning in iGaming in the UK, US and Canada as we reveal the top-rankers in our SEO showdown! Download the eBook.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO Showdown: Who&#039;s Winning in iGaming | Receptional\" \/>\n<meta property=\"og:description\" content=\"Take a look at the brands winning in iGaming in the UK, US and Canada as we reveal the top-rankers in our SEO showdown! Download the eBook.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/\" \/>\n<meta property=\"og:site_name\" content=\"Receptional\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/receptional\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-22T13:27:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.receptional.com\/wp-content\/uploads\/2023\/08\/MicrosoftTeams-image-34.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1334\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Grace Ambrose\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Receptional\" \/>\n<meta name=\"twitter:site\" content=\"@Receptional\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Grace Ambrose\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/\"},\"author\":{\"name\":\"Grace Ambrose\",\"@id\":\"https:\/\/www.receptional.com\/#\/schema\/person\/a36dc91215d2af8123a7abcd991793f9\"},\"headline\":\"SEO Showdown: Who&#8217;s Winning in iGaming Across the UK, US and Canada?\",\"datePublished\":\"2023-08-22T13:27:55+00:00\",\"dateModified\":\"2023-08-22T13:27:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/\"},\"wordCount\":190,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.receptional.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.receptional.com\/wp-content\/uploads\/2023\/08\/MicrosoftTeams-image-34.jpg\",\"articleSection\":[\"Content creation\",\"Conversion rate optimisation (CRO)\",\"Creative services &amp; digital production\",\"Digital PR &amp; link building\",\"eBook\",\"Search engine optimisation (SEO)\",\"Sports &amp; iGaming\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/\",\"url\":\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/\",\"name\":\"SEO Showdown: Who's Winning in iGaming | Receptional\",\"isPartOf\":{\"@id\":\"https:\/\/www.receptional.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.receptional.com\/ebooks\/seo-showdown-whos-winning-in-igaming-across-the-uk-us-and-canada\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.receptional.com\/wp-content\/uploads\/2023\/08\/MicrosoftTeams-image-34.jpg\",\"datePublished\":\"2023-08-22T13:27:55+00:00\",\"dateModified\":\"2023-08-22T13:27:55+00:00\",\"description\":\"Take a look at the brands winning in iGaming in the UK, US and Canada as we reveal the top-rankers in our SEO showdown! 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