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Mobile app developer sees a 238% increase in enquiries from organic search
Tappable is an award-winning app development agency. Aside from working with established brands, Tappable love collaborating with ambitious start-ups looking to enter the mobile app world.
The challenge
Tappable came to Receptional under their old branding – The App Developers – with little search presence. They wanted us to help with their rebrand and get their website generating better quality enquiries.
The solution
We took a three-step approach:
- Conducted keyword research to find the best opportunities for growth and any content gaps
- Created content (press releases, thought-leadership articles and infographics), to build high-quality brand and non-brand links and boost rankings
- Carried out a successful site migration alongside a mobile-first, modern site redesign.
The results
Tappable now ranks in first position for most of its target keywords. As a result, the site enjoyed a 238% increase in enquiries from organic search.
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