Simon joined Receptional’s Sports & Gaming team after providing freelance content for well over a year. With a BA in Sports Journalism, and experience working for The Sunday Times and World Snooker among others, Simon has a passion for quality written content. Outside of work, he enjoys both playing and watching sports, and reading classic literature.
The online sportsbook market is demanding and fast-paced. There are few industries in the world more competitive. Throw in the ever-evolving government regulations and you’re left with a tricky maze for marketers to navigate. It’s never been more important for a brand to understand its customers and their spending habits, as knowing what makes bettors tick can give an advantage over competitors.
Casino gambling may feel like an industry dominated by big betting and casino brands, but by analysing the search trends and traffic for relevant keywords, we can find ways in which challenger brands can make their voices heard. Are you ready to make waves in the casino landscape?
There's huge demand for online sports content. Learn about the seven steps we take to create thousands of sports articles every year in this eBook.