Unveil the Future of Marketing in the AI Era
“The AI Revolution: Are Marketers Ready or Risking Irrelevance?” offers an unprecedented look into the transformative power of Artificial Intelligence in marketing. In collaboration with the University of Bedfordshire Business School, this eBook presents the culmination of exhaustive research gathered in the autumn of 2023.
We engaged with over 100 marketing professionals, both agency- and client-side, to provide you with a comprehensive view of AI’s impact on the marketing industry. This valuable resource sheds light on the state of AI in marketing and its potential to redefine the future.
5 Key Takeaways
Be a Pioneer, Not a Follower
Step into the future of marketing with AI. “The AI Revolution: Are Marketers Ready or Risking Irrelevance?” is not just a read; it’s a roadmap to thriving in an AI-driven marketing world.
Download your copy and be part of the revolution.
Download your copy now
Understanding your clients or prospects is the first step to creating a successful marketing strategy. This is why we surveyed over 500 high-net-worth individuals (HNWIs), to understand the main influences of their investment research. From this, we identified the channels they are most influenced by, revealing how you can tailor your marketing to prospects based on their preferences.
In today's digital world, consumers are bombarded with ads from all sides. To break through the clutter and capture their attention, brands need to be creative. In this blog, we'll share a few top tips on how to devise innovative ad creative.
In the UK, there are at least 76,000 commonly used car insurance keywords. These keywords account for 4.5 million searches a month. Mainstream insurers and comparison sites heavily dominate the search results for these keywords. This makes it hard for small or challenger brands, who have little hope of ranking for them. Where they can compete, however, is in specialist car insurance...