We know that sportsbook and casino are fiercely competitive markets. Which is why we wanted to understand the audiences within them. At the end of 2020, we conducted extensive research into online behaviour in the Sports & Gaming sector. We surveyed a 400-strong panel of potential punters about their ‘buying and browsing’ habits.
The survey provided fantastic insights on how to get more value from search, display and video campaigns. And we share those insights in this eBook. It answers questions such as:
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by Matt Loughlin
Director / Head of Paid Media
Introducing The Power Rankings
Are you curious about how your company stacks up against the competition in the dynamic worlds of casino, horse racing, and football leagues? Look no further! We're excited to introduce our latest offering: The Power Ranking's, which we will be updating for you monthly.
Introducing Search Generative Experience (SGE)
Google is shaking up the search landscape once again with its latest innovation: Search Generative Experience (SGE). But what exactly is SGE, and how will it impact your online presence?
3 Simple Ways to Improve Your Marketing and Grow Your Wealth Management Business
Understanding your clients or prospects is the first step to creating a successful marketing strategy. This is why we surveyed over 500 high-net-worth individuals (HNWIs), to understand the main influences of their investment research. From this, we identified the channels they are most influenced by, revealing how you can tailor your marketing to prospects based on their preferences.
Call us on 01525 715 520 or complete the form below, and one of the team will get back to you.