Mobile Conversion: 25 Steps to a High-Converting Financial Website

Mobile Conversion: 25 Steps to a High-Converting Financial Website

The concept of the marketing funnel is nothing new. We know what it looks like. And the words we’re likely to find on one. It’s called a funnel because lots of people start the process. But potential customers leak out at every step. Only a few people find their way through and come out the other end as converted sales.

But how can this model help you optimise your marketing and sales? Our eBook will explain all. It focuses on the lower half of the funnel – reducing leakage on your website. It will help you convert more of those potentials into actual customers.

You’ll discover:

  • Landing page fundamentals: how to design a page that converts
  • Increasing intent: how to emphasise your business’ key selling points
  • Aesthetics and interactivity: how to keep users engaged and motivated.

You’ll also find a helpful checklist for reviewing your own site.

Download your copy now

Meet the author


by Rob Newhouse
Analytics & Measurement Consultant

Related articles

Colleagues discuss diet culture in the workplace over coffee

How to Avoid Diet Culture Traps in the Workplace

Find out how to change the way you talk about food at work, to make a lasting impact and reverse some of the damage the diet industry has inflicted.

Read now

A multi-generational family taking a walk in the woods - a metaphor for sound wealth management

Netwealth appoints Receptional to deliver integrated digital brief

Netwealth – the modern, cost-effective wealth management service – has appointed Receptional for a digital brief spanning paid media, SEO, CRO, creative and analytics.

Read now

A woman and a man discuss finances

How to Tackle Gender Bias in Wealth Management Marketing

Despite controlling ever more of the world's wealth, women are still regarded as a niche in wealth management. We look at how marketing can change this.

Read now

Contact us

Call us on 01525 715 520 or complete the form below, and one of the team will get back to you.