On 4 April 2022, Ontario – Canada’s most populated province – introduced new online gaming regulations. These were designed to create a regulated online sports betting and iGaming market. They were driven by four key objectives:
Ontario’s new regulations put consumers first, protecting minors and potentially vulnerable/high-risk players. They prevent advertisers from targeting them, distributing misleading content, or promoting “gambling inducements”.
Based on exclusive analysis of the regulations and the latest data on search trends, this eBook explores the initial impact of the regulations on operators, advertising and market growth.
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Performance Max is Google Ads' newest goal-based campaign type. We take a look at what it is, how it works and the results from early Performance Max campaigns.
Enhancing privacy, advancing AI. They were the two big themes at Google Marketing Live 2022. Here are our key takeaways covering YouTube, Search, Shopping and more.
Receptional is celebrating six award wins – and six more nominations – recognising our culture, finance campaigns, and growth in sports betting and iGaming.