Receptional Meets Larry Kim

Receptional Meets Larry Kim

Larry Kim, probably the biggest name in the paid search industry, recently announced that he is leaving WordStream, the PPC software company he founded more than a decade ago, to focus on building a new startup. From working alone in a makeshift office Larry built up WordStream to where it […]

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The 7 Most Common Negative SEO Attacks and How to Protect Yourself

The 7 Most Common Negative SEO Attacks and How to Protect Yourself

Haters gonna hate, as the saying goes. SEO is no exception. If you’re ranking well for in-demand keywords, you can expect to be the target of a number of negative SEO campaigns trying to tear you down a peg or two. Unfortunately this black hat SEO technique can be remarkably […]

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4 Reasons to Upgrade to Magento v2

4 Reasons to Upgrade to Magento v2

Magento v1 was released in 2008 and according to Built With, Magento is one of the most widely-used ecommerce platforms in the world with total market share of 15.35%. Given its popularity, in November 2015, Magento announced the new 2.0 platform for enterprise and community editions. With the release of […]

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4 Brilliant Ways Your Business can use Instagram

4 Brilliant Ways Your Business can use Instagram

We are awash with social media apps, we even have apps to manage our apps. Facebook, Twitter, Google+, Snapchat, Vine, YouTube…. these are just a handful of the social media platforms available to businesses worldwide. With over 1 billion individuals logging on to social media everyday it is a marketing […]

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How to Work Smarter, Not Harder with your Content Marketing

How to Work Smarter, Not Harder with your Content Marketing

If you’re wearing yourself out trying to get your content produced then you’re not doing it right. Content planning and production should be a seamless extension of what you already do because after all, you are an expert in your field so it should come naturally. If it’s not, you’re […]

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How to Integrate Universal Analytics with Salesforce

How to Integrate Universal Analytics with Salesforce

Salesforce is one of the most popular customer relationship management systems (CRM) around and right now thousands of businesses rely on it to put exact figures on their marketing return on investment (ROI). To achieve the full picture of ROI on marketing, it can be as simple as tracking submissions […]

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5 Web Development Trends to Look Out for in 2017

5 Web Development Trends to Look Out for in 2017

2016 was an exciting year for website, app and interface design and development. Events such as big name rebrands, and further unification of cross-device web experiences, continued uproar over 3D and VR, not to mention which of last year’s design trends should we expect to continue to shape how our […]

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5 Social Media Trends For 2017 That Businesses Need To Know About

5 Social Media Trends For 2017 That Businesses Need To Know About

Social Media can seem intimidating for businesses. It’s a channel dominated by influencers, celebrities and your average Joe, so it’s easy to see why some smaller businesses feel like they get lost in the crowd. Despite this, social media is becoming an essential tool for businesses in more ways than […]

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5 Types Of Emails That Your Customers Hate To Receive

5 Types Of Emails That Your Customers Hate To Receive

Hate is a pretty strong word, if you’re abusing the sanctity of someone’s inbox you’ll likely end up being hated. So, if customers have been nice enough to hand over their email address you need to tread lightly. It’s great that you’re keen to use the medium of email to […]

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Google And Bing In 2017: 5 Things You Didn’t Know You Needed To Optimise For

Google And Bing In 2017: 5 Things You Didn’t Know You Needed To Optimise For

We’ve covered the basics of SEO many times on the Receptional blog. But today, we would like to let you in on five advanced features that will tip the scales in your favour in 2017. Optimise your Parameters Parameters are affixed to URLs following a question mark (?), often in […]

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